At the end of 2021, we made the very exciting announcement that Andzen was given the honor of becoming the first-ever Klaviyo Master Elite partner outside of the USA. No big deal… but this was a HUGE deal. Andzen joined a select few agencies who work closely with Klaviyo to achieve the best possible results for their clients.
Elite Master Partners are the best of the best — the top status an agency can be awarded by Klaviyo. So we’re extremely proud to announce that we’ve done it again! For the second year in a row, Andzen has maintained its status as a Klaviyo Elite Master Partner.
What are the levels of the Klaviyo Partner Program?
Klaviyo’s Master Partner program has four levels:
- Level one: Silver Master
- Level two: Gold Master
- Level three: Platinum Partner
- Level four: Elite Master (this is where Andzen is)
You could say we’re pretty chuffed about reaching the top tier for two years running. Here’s what Klaviyo had to say about it:
“Achieving Elite Master Partner status with Klaviyo is no small feat, and maintaining it for two years in a row is an outstanding achievement. Andzen is second to none when it comes to their depth of knowledge and understanding of Klaviyo’s product and we’re lucky to have them as a partner in the APAC markets.”
Does your Klaviyo partner status automatically get renewed?
Short answer — no. Each year, agencies must meet a strict set of criteria to qualify for their status. Due to the turbulent nature of 2022, many agencies unfortunately lost their Elite status. We are very proud of the work our team has put in to make sure our clients are continually given the best. Being awarded Elite partner status two years in a row by Klaviyo shows the dedication the Andzen team has to the platform and achieving the best outcomes.
What qualifies an ‘Elite Master Partner’?
To become a Klaviyo Elite Master Partner, agencies must meet a set of criteria including:
- Minimum MRR referred (including email and SMS)
- Minimum SMS MRR Referred
- Minimum MRR Managed
Elite Master Partners must also create case studies of their client work that features Klaviyo. You can check out a collection of ours here.
Plus, Klaviyo Elite Master Partners must also achieve a competitive email health score, and hold a number of Klaviyo certifications, including:
- Klaviyo product certification
- Klaviyo sales certification
- Klaviyo SMS certification
- Klaviyo SMS strategy certification
50% of team members within an agency must hold these certifications — the Andzen team exceeds this requirement.
Klaviyo weighs in
“Andzen’s years of experience migrating customers to Klaviyo has made them experts at optimising how a brand utilizes the Klaviyo platform to help them achieve omni-channel marketing goals. Andzen was the first Elite partner in the APAC market and has consistently delivered on the rigorous requirements to maintain Elite tier. Andzen has demonstrated their commitment by incorporating a host of technology partners within the Klaviyo ecosystem and we are thrilled to have them as a continued partner” — Adam Ioakim, VP and Managing Director, APAC at Klaviyo.
A word from Andzen
“This status recognises the hard work and commitment the Andzen team has been doing for years in the field of email and SMS marketing and automation. We work with the best platforms to deliver for our clients, and for email and SMS, along with CDP capabilities, that platform is Klaviyo” — Brenden Rawson, CEO
Want to kick your Klaviyo marketing up a notch?
Our expert team is ready to help you take your store’s Klaviyo marketing to the next level. Or, if you’re ready to switch your email marketing platform to Klaviyo, we’d be happy to execute the strategy for that too. You can get in contact with us by emailing [email protected] and requesting a free audit.