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What Is ReferralCandy?

ReferralCandy is an easy-to-use and easy-to-implement referral platform that can help you generate more sales through the power of word-of-mouth marketing. It works by incentivising referrals for your existing customers, thereby expanding your potential customer base. ReferralCandy’s easy set up means customers can make their first referral in just 10 minutes, and is fully automated so you can set and forget. With ReferralCandy you can customise the rewards you offer for customers that refer their friends and family.

You can choose from:

  • Store discounts
  • Cash payouts
  • Custom rewards
ReferralCandy - Dashboard

Key features of ReferralCandy include:

  • Referral Widget
    You can boost engagement with referral nudges through the Referral Widget. The Referral Widget pops up in the corner of your website to enrol customers into your referral program.
  • Embedded Signup Form
    The Embedded Signup Form means you can make your referral program part of the shopping experience for your customers.
  • Referrals in Post-Purchase
    Emails You can incorporate your referral program into your Post-Purchase strategy, timed for when your customers are most likely to refer their friends. You can even run A/B tests in this process.
  • A referral program that runs itself
    Rewards are automatically paid out, meaning users can focus their time on running their business.
  • See your results at a glance
    ReferralCandy tracks your referrals to help you understand how much in additional sales you are making through the platform.
  • Prevent fraud to increase your ROI
    ReferralCandy helps you deal with fraud and spam so that you can maximise your returns.
  • Live Chat Support
    Five-star customer success live chat to get you set up and growing.
  • One-Click Integrations
    Connects easily to eCommerce and marketing platforms.
  • Data and Dashboards
    See analytics and insights like industry benchmarks and top referrers.

ReferralCandy can be customised, so users can communicate with customers in their tone of voice and run the ideal campaign to suit your customers. Some of ReferralCandy’s industry-leading features including fraud protection, real-time ROI analytics, and seamless integration comes standard with all account plans.

How Andzen Can Help ReferralCandy Merchants

Andzen can help you create a compelling referral strategy using ReferralCandy. Incorporating a referral platform into your eCommerce strategy can help you make the most of word-of-mouth marketing. This type of marketing works so well because customers trust recommendations from friends far more than any other source. An estimated 83% of satisfied customers are willing to refer products and services to their friends and family, but only 29% actually make a referral. ReferralCandy encourages your customers to make referrals and makes it easy to share offers with social integrations.

Andzen helps our clients get the most out of their customer referrals, by incorporating a referral strategy into your emails. We can develop your Post-Purchase strategy and acquire more customers by adding unique referral links to email campaigns and/or Post Purchase automations. We can help you strategize your referral incentive offers, to ensure the program runs at a profit. Andzen also can design standalone referral campaigns with motivating copy and engaging imagery that encourage your customers to share their referral link with friends and family.

We can take the guesswork out of crafting your referral strategy and put you in the best position to develop your brand’s credibility and establish trust in your products.

ReferralCandy integrates with many key platforms including:

Google Analytics
Faceboook Pixel

ReferralCandy’s integration capabilities means Andzen can help you instantly connect your store, integrate with your email platform, connect any third party apps, and start collecting insights about traffic sources and top referrers.

Want to know how you can make ReferralCandy work for you? Contact the team to see how we can create a custom referral strategy for your eCommerce store.

Our ReferralCandy Clients

ReferralCandy FAQs

Any eCommerce merchant can use ReferralCandy to make the most of word-of-mouth marketing and generate more sales and more customers through customisable rewards for their existing customers.

ReferralCandy has two payment plans to choose from:

Premium (Billed Monthly at $49 per month)

  • Unlimited customers
  • Dashboards & data reports
  • Live chat support
  • Advanced fraud management

Enterprise (Billed annually at $3999 per month)

  • Unlimited customers
  • Dashboards & data reports
  • Live chat support
  • Advanced fraud management
  • Account manager
  • Priority support

Step 1: Sign up for a new ReferralCandy account (1 minute)
Head over to the sign up page to register a new ReferralCandy account for your Shopify store.

Step 2: Install the ReferralCandy Shopify app (1 minute)
Enter your shopify shop name or URL. You will be redirected to Shopify for authentication

Step 3: Complete our setup wizard (5 minutes)
Once the app is installed, our setup wizard will take you through the necessary steps to configure your referral campaign. Don’t worry about getting everything finalised in the first pass, you can always edit the settings again later, before you activate the campaign.

Step 1: Setting up your ReferralCandy account

  • Head over to the sign up page to register for a new ReferralCandy account.
  • Go through the account setup wizard. At the integration step, note the tracking code and email address for your referral program. You will need them for the next two parts.
  • Complete the rest of the setup wizard.

Step 2: Add our tracking code

  • In order for us to run and analyse your campaign, you need to place a snippet of code on the purchase success page of your site. ReferralCandy generates the code, simply copy and paste the code.

Step 3: Sending invoice emails to ReferralCandy

  • Copy us on the invoice email sent to the customer each time you make a sale. (Customer information NDA available upon request).
  • If forwarding invoices is not an available option for your store, you can use one of our developer integration options to provide us with your store’s order information.

Pssst… ready to take your Referral Marketing to the next level?

Well, your next step is booking an obligation-free consult today!

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