About Us:
At Andzen, we specialise in delivering world-class marketing and business solutions to ambitious e-commerce merchants. We are looking for a passionate effective and efficient Copywriter to join our team. You’ll need to be experienced to know not only what great copy technically and emotionally looks like but what converts curious customers into loyal repeat purchasers. You’ll work alongside an experienced team on a wide variety of clients based on size, industry and location.
The role in a nutshell
Copywriters at Andzen are responsible for the production of engaging, on-brand copy for marketing campaigns and automation flows for clients. Copywriters are also responsible for writing content for Andzen marketing — this includes social media content, sales collateral, and other assets such as webinar slides. Copywriters may also be asked to help with basic graphic design work, that is within their skillset.
Responsibilities and expectations
- Producing copy for client campaigns, automation flows, and other assets in accordance with briefs from CSMs, Directors and other Andzen team members.
- Ensuring that all copy is delivered in accordance with time and budget constraints of each client and account.
- Suggesting new copywriting processes to improve the efficiency and effectiveness of the copy we produce for clients.
- Uncovering and defining clients’ tone of voice and creating TOV guides to act as a point of truth for writing client copy.
- Owning the production of content for Andzen social media and blogs — as well as regularly analysing the performance of these channels and creating solutions for improving performance.
- Owning the production of compelling Andzen case studies that uncover the results and methods we have used with our clients — to generate new business for Andzen.
- Owning the production of sales collateral as briefed by other members of the Andzen team — as well as generating ideas for new sales collateral.
- Conducting keyword research and strategically incorporating target keywords into content — to drive more targeted traffic to the Andzen website.
What Knowledge, Skills and Abilities they need?
Knowledge
- Knowledge and understanding of Andzen products and services
- Knowledge and understanding of e-commerce market
- Knowledge of effective writing techniques and principles
- Knowledge and understanding of customer persona principles and concepts
Skills
- Exceptional persuasive writing skills
- High level communication skills
- Keyword research and mapping skills
- Data analytics skills
- High level task and time management skills
Abilities
- Ability to contribute to a team of diverse professionals
- Ability to develop effective copy from
- Ability to explain copy to clients and team members
Why Join Us?
- Opportunity to learn from senior team members and grow in a supportive environment.
- Work with leading e-commerce brands and cutting-edge marketing technologies.
- A vibrant and inclusive company culture that values teamwork and innovation.
- Competitive salary and global career opportunities